The graduate of the Master in Service Management of the Universidad de Las Américas is a competent, entrepreneurial administrator, with a vision of global trends in service companies. He demonstrates his professional, intercultural and social training through efficient responses to the current demands and needs of management and competitiveness within a dynamic service economy.
The master's degree applies decision-making strategies for the efficient, responsible and sustainable management of service businesses, taking into account the demands of the different industries that focus on the development of services. It supports its work with state-of-the-art technological tools and means for financial and legal management to ensure economic viability. The master's degree interacts in multi- and interdisciplinary teams developing leadership and communication skills through collaborative work, responding to global trends in the sector; employs cutting-edge marketing methods and channels to identify and satisfy demand, developing proposals for the creation, reinvention or improvement of service organizations that contribute to the strengthening and development of industries.
It is expected that the Master in Service Management generates added value throughout the service chain, assuming responsibilities based on ethical principles and values, making decisions that solve problems in an innovative way in the professional practice.
Program enrollment: Program headcount totals the number of students enrolled yearly.
Graduation rate: is calculated through the 2020-2021 academic year, based on new, first-time students entering in the fall semester, regardless of whether they enroll in the daytime or evening version of their program (if available). These rates do not consider incoming transfer students.
In every semester, the program provides assessment results according to its Multiannual Assessment Plan (MAP), which typically considers one or more of its program learning outcomes (PLOs). Most programs utilize the platform Brightspace to collect and assess student work and to present the data and evidence of student achievement. These results and their analysis, with the objective of identifying areas for improvement, are presented in the program’s annual assessment report. In the graphic below, the most recent period in which a PLO has been assessed is indicated, with the percentage indicating achievement of the expected performance standard for that PLO, according to the rubric used to evaluate the student work. This standard can be designated at an introductory, intermediate, or final level, depending upon how the course learning outcomes (CLOs) align to each PLO in the program’s curriculum map.