Graduates of the Multimedia and Audiovisual Production program at Universidad de Las Américas emerge as dynamic and proficient professionals, harnessing their creativity for the development of motion imagery while integrating global principles of digital communication. Possessing a comprehensive understanding of interactive applications, multimedia tools, and cutting-edge technologies, graduates demonstrate a steadfast commitment to innovation and excellence in the academic realm.
Furthermore, graduates employ a research-driven approach to conceptualize audiovisual and interactive projects based on market and audience analysis, with the aim of creating content that has a social impact, innovation, entertainment value, or cultural significance. Likewise, graduates utilize the theoretical principles of audiovisual production, animation, and interactivity in digital content, effectively incorporating diverse technological tools into multimedia proposals. Moreover, graduates develop video, animation, and interactive projects to create products that address challenges, provide learning opportunities, or enhance entertainment experiences. Similarly, graduates also design cutting-edge audiovisual proposals that incorporate usability principles and user experience elements. Additionally, graduates create communication alternatives grounded in research, methodologies, and appropriate media, ensuring relevance to both the audience and the context.
Finally, graduates are expected to act responsibly and ethically, actively contributing to their community while respecting diversity and preserving cultural identity. Graduates are encouraged to emerge as leaders in their field.
Demographic Data - provides information about student enrollment disaggregated by gender and ethnicity, offering insight into the demographic diversity within the program.
Student Completion - provides information about retention and graduation rates calculated through the 2021–2022 academic year, based on cohorts of new, first-time students entering the program in the fall semester, regardless of enrollment in the daytime or evening instructional delivery (if applicable). These calculations exclude incoming transfer students. Specifically, retention rates are reported at one-year and two-year intervals.
In addition, graduation rates are calculated according to each program’s duration length (100%) and within 150% of the normal time for a bachelor’s degree. Gender-based graduation data reflects only the distribution of actual graduates within each cohort and does not consider the original gender composition of the entering group.
Scholarship Information - provides information about student financial support, with data disaggregated by the type of scholarship awarded.
Geographic Data - provides information about the geographic composition of students enrolled in the program, based on place of origin.
Additional Demographic Data - provides information about students’ marital status, disability status, and first-generation college attendance.
All programs utilize the Brightspace platform to collect and assess student work and to compile data and evidence of student achievement. The resulting outcomes and their analysis, which focus on identifying areas for improvement, are presented in the program’s assessment report. In the graphic below, the most recent assessment period for each Program Learning Outcome (PLO) is indicated, along with the percentage representing the level of achievement of the expected performance standard for that PLO, based on the rubric used to evaluate student work.
Note: Multiple descriptions per PLO code reflect updates over time. All versions are shown to support historical and comparative analysis.